In Hair Care, Stylists Are the Real Influencers
Lately, a growing number of hair care brands are tapping the power of the professional. On Wednesday, premium US label Amika debuted a new campaign including a series of short…
AI Is Coming for Fashion’s Creative Class
Earlier this year, when Veronica Zhai was preparing to launch her bespoke luxury brand Zhai, she knew her marketing budget would be tight. Agencies and seasoned brand strategists charged anywhere…
Paris Fashion Week Continues, I-D’s Unique Relaunch, Plus! This Year’s Power Stylists!
777 Paris Fashion Week Continues With Stella McCartney, Balmain, Tom Ford, & More! Paris Fashion Week‘s Fall 2025 season has picked up the pace since Wednesday, with a whirlwind of…